Coffee Crave Essay Example | Topics and Well Written Essays - 750 words

Coffee Crave - Essay Example Coffee is also related to exotic places in the minds of the Western consumers. The coffee-house at the end of the seventeenth century, but mostly from the eighteenth century up to this day, played a very prominent role in providing a public space for commerce and culture. Since its beginning it was a place for the middle class where business transactions were made and public discourse found its way of expression. We have the case of Lloyd's Coffee-House, that later gave birth to Lloyd's News, and in the present it has the well-known institution Lloyd's of London. It all started as a coffee-house. Commerce and news mixed together in this coffee-house and the journalistic business was the logical product. Missionaries and capitalists in the West loved coffee since its early history as this stimulating drink goes hand in hand with the protestant and capitalist spirit of discipline, self-control and sobriety. Coffee was thus contrasted to ale, which was considered to be a rude and corpulent drink. A very important factor that drives the apparently insatiable craving for coffee in European and North American s... The coffee break gives cohesion in the workplace. It is a time to recover the energies that coffee can provide, so in an industrious society like the capitalist's environment coffee brings new meaning of productivity into life. As such coffee is a valued commodity in the workplace. B.- The transformations of the physical landscape and the organization of production in coffee-supplier countries like Tanzania have being instituted along the years as a way of constructing values and meanings in an interaction between two roles as consumers and producers. In Haya, located in the region of Kagera, Tanzania, this dialectic relationship in its communities has its source of origin at the beginning of the twentieth century when the arabica variety of coffee was introduced by the missionaries. The arabica coffee is much more valued than the robusta coffee, which was being produced earlier in Haya. Since the beginning of the twentieth century the coffee exports from Haya have been on a steady rise. The major source of income is generated by the production of coffee. After the 1920s an extreme class division has been established in Haya. This has been a consequence of shifting from the colonial to the post-colonial times in Tanzania. African Socialism has a system of co-operatives and all the coffee producers are supposed to sell their harvests through this system, which is very slow and sometimes people don't get paid. So there is a black market going parallel to the state's co-operatives. Traders or marketers buy the crop in advance to needy farmers in an illegal transaction that is very common in the region. In the 1980s the traders or marketers in this black market were